New structure in YouTube
There’s a new algorithm in town, and it’s shaking up the YouTube world. The new algorithm is designed to surface more diverse content from a wider range of creators, and it’s already having a major impact on the platform.
The algorithm is still in its early stages, but already we’re seeing some big changes. For one, the algorithm is now favouring videos that are less than 10 minutes long. This is a major shift from YouTube’s previous preference for longer videos, and it’s one that is sure to have a big impact on how users consume content on the platform.
In addition, the new algorithm is also giving a boost to videos that are “thumb-stopping.” In other words, videos that are so engaging that users are likely to stop what they’re doing and watch them all the way through. This type of content has always been popular on YouTube, but now it’s being given an even bigger push by the platform.
Finally, the new algorithm is also favouring content that is more “evergreen.” That means videos that will remain relevant and interesting even after they’ve been published for awhile. This change is designed to help YouTube surface more timeless content that users will want to watch again and again.
The new algorithm is still in its early stages, but already it’s having a major impact on YouTube. We can expect to see even more changes in the months and years ahead as the platform continues to evolve.