Cisco 시스코 awkward wording

source: http://www.cisco.com/en/US/hmpgs/index.html target: http://www.cisco.com/web/KR/index.html It sounds awkward due to the non-agreeable subject and modifier. It literally means that “UCS Server” itself became smart to assist with virtualization. It was supposed to read “UCS server to be systematically efficient for virtualization.”

Microsoft 마이크로소프트 inconsistent wordings

source: http://www.microsoft.com/en-us/ target: http://www.microsoft.com/ko-kr/ “limited-time offer” is translated into “special suggestion.” The verb “get” delivers a literal meaning which sounds awkward in context. Sounds like ‘someone getting a freebie from a lenient donator.’ The verb ending “find out…” in the third image reads a casual form and is not consistent with the other two verbs.

Apple 애플 02 image

source: http://www.apple.com/ipad/ target: http://www.apple.com/kr/ipad/ “for everyone on your list” is nicely rephrased with “for those who I would like to thank and show my love” However, “전하다(show/deliver)” is unnecessarily repeated and makes the flowing unnatural. The second sentence tone doesn’t get along with the preceding sentence due to the verb tone transition. 무료로 배송해 드립니다 …

Apple 애플 01 footer

source: http://www.apple.com/ipad/ target: http://www.apple.com/kr/ipad/ The footer title “about” is translated into …에 관하여 which is rarely used in Korean websites and is taken as a ‘literal’ translation. The common term for web contents should be 소개 in this case.