source : http://www.delta.com/merch/searchHotelAction.action target: http://kr.delta.com/merch/searchHotelAction.action SOAK UP THE BENEFITS BOOK A HOTEL AT DELTA.COM AND EARN MILES WITH EVERY STAY. 혜택을 최대한 누리세요 Delta.com으로 호텔을 예약하시면 숙박일마다 마일이 적립됩니다. ->The title text sounds awkward since ‘maximum’ directly modifies the verb ‘soak up.’ In the second sentence, ‘every stay’ is translated with a dictionary meaning so …
Tag: delta
delta.com 델타항공: semantically broken 08
source: http://www.delta.com/ target: http://ko.delta.com/ Flight date 항공편 날짜 ->Date format follows English grammar. The translation delivers meaningless numbers and the date units are not applied appropriately. Korean 한국의 ->The translation reads an adjective and is not correct.
delta.com 델타항공: so gay indexing 07
source: http://www.delta.com/target: http://kr.delta.com/ Site search function doesn’t support localized languages. The function is tested with one of the sample Delta terms ‘business class london’ shown in instructions but the search result shows none in Korean page. Delta.com attracts a different target audience as planned. In this case, SEO and PPC are not part of localization. …
delta.com 델타항공: semantically broken 06
source: http://www.delta.com/ target: http://kr.delta.com/ username 사용자 이름 ->The term ‘login ID’ reads a plain term PASSENGERS 승객 ->The title of the drop-down box reads a dictionary meaning without adding ‘number.’ Purchase before April 30, 2013 to enjoy this special offer. 스페셜 혜택을 받으시려면 4월 30, 2013까지 구매를 완료하시기 바랍니다. ->The date format is not properly …
delta.com 델타항공: semantically broken 05
source: http://www.delta.com/content/www/en_US/shop/deals-and-offers.html target: http://ko.delta.com/content/www/en_US/shop/deals-and-offers.html Korean …