Tag: ProTranslating Services Inc.
delta.com: Literal wordings won’t meet the market standard 37
source: http://www.delta.com/content/www/en_US/traveling-with-us/special-travel-needs/medical.html target: http://ko.delta.com/content/www/en_US/traveling-with-us/special-travel-needs/medical.html Word-for-word translation delivers the meaning however, in most cases, the sentence structure and grammar are ignored. On the other hand, the client ends up with losing customers.
delta.com: Localization can go wrong – random errors 36
source: http://www.delta.com/mypromos/acelanding.action?offer=lacpromo target: http://ko.delta.com/mypromos/acelanding.action?offer=lacpromo Incorrect spell for ‘Mexico’ Several space errors Grammatical errors in sentence structure
delta.com: Localization can go wrong – ripping off 35
source: http://www.delta.com/content/www/en_US/skymiles/2015-skymiles-program.html#earn target: http://ko.delta.com/content/www/en_US/skymiles/2015-skymiles-program.html#earn Does Delta rip off its customers? $5,000 for taxes!! The numeric value was not proofread properly.
delta.com: Localization can go wrong – inconsistent spells 34
Source: http://www.delta.com Target: http://ko.delta.com -> Major city names show different spells throughout the pages. Imagine that site visitors should enter different spells to search promotions.