One of the major blogging services in Korea, Naver, blocks web crawlers not to index the blog pages and any of the links. SEO works only in local market and it won’t be easy for foreign-based companies to enter the local Adword market.
Tag: website localization
Microsoft Azure: Unorganized localizations
en-US: https://azure.microsoft.com/en-us/regions/ ko-KR: https://azure.microsoft.com/ko-kr/regions/ Country name “Australia” reads two different spells in target. This is a typical example done by unorganized localization agencies.
delta.com: Literal wordings won’t meet the market standard 37
source: http://www.delta.com/content/www/en_US/traveling-with-us/special-travel-needs/medical.html target: http://ko.delta.com/content/www/en_US/traveling-with-us/special-travel-needs/medical.html Word-for-word translation delivers the meaning however, in most cases, the sentence structure and grammar are ignored. On the other hand, the client ends up with losing customers.
delta.com: Localization can go wrong – random errors 36
source: http://www.delta.com/mypromos/acelanding.action?offer=lacpromo target: http://ko.delta.com/mypromos/acelanding.action?offer=lacpromo Incorrect spell for ‘Mexico’ Several space errors Grammatical errors in sentence structure
delta.com: Localization can go wrong – ripping off 35
source: http://www.delta.com/content/www/en_US/skymiles/2015-skymiles-program.html#earn target: http://ko.delta.com/content/www/en_US/skymiles/2015-skymiles-program.html#earn Does Delta rip off its customers? $5,000 for taxes!! The numeric value was not proofread properly.